Despite brands investing millions of dollars into marketing for the latest and greatest sneakers, the top 10 best-selling list for 2017 isn’t dominated by any of them.
Matt Powell, senior industry advisor for sports with The NPD Group, unveiled via Twitter the 10 looks that sold the most last year. The lineup features multiple models you’d likely have to search on Google to remember what they look like.
The top three silhouettes on the list are the Nike Tanjun, the low Chuck Taylor All Star and the Nike Air Huarache. Trailing those three are the Adidas Originals Superstar, the Nike Revolution 3, the Air Jordan 4, the Air Jordan 13, the Adidas Tubular Shadow, the Air Jordan 11 and the Air Jordan 6.
According to Powell, the biggest surprise on the list is 2017’s best-selling Nike Tanjun. The industry expert said the marketplace has never had a midmarket shoe No. 1 on the list, a spot usually secured by an upmarket performance-driven shoe. Continue reading
So far as footwear brands are concerned, two of our absolute favourite purveyors here at Coolector HQ are that of Danner and New Balance so when they join forces on collaborations we always sit up and take notice. The latest joining of forces between these two footwear giants might just be the best to date and we’re mighty impressed with the aesthetic impact and performance of the latest collection.
A definitive in climbing and enterprise footwear, the New Balance x Danner Mountain Light Pioneer Boots have originated from a mutual love of American craftsmanship. A great style climbing boot which gloats a premium nubuck calfskin complete, a marked embellishing and powerful and eye-getting oxidized copper completed eyelets.
Set up together in New Balance’s unbelievable Skowhegan, ME, industrial facility, the Danner x New Balance 995 Sneakers are made with best of the range materials and customary shoemaking aptitudes to guarantee both their solace and tasteful interest. The ordinary looking tennis shoe from New Balance and Danner is enlivened with a la mode nubuck calfskin, marked emblazoning and oxidized copper completed eyelets similar to the case with the superb boots which shape the other portion of this breaking coordinated effort. An ENCAP padded sole padding conveys the kind of help and top notch vigor required for all your year round enterprises.
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New Balance and premier heritage boot manufacturer, Danner, collaborates for second edition of the American Pioneer Project, featuring the Danner x New Balance Made US 995 and Danner x New Balance Mountain Light Pioneer boot. The latest collaboration celebrates both brands’ in rich American heritage and commitment to producing premium-quality goods in the United States.
The 2017 American Pioneer Project will launch Saturday, December 2 at Danner, www.danner.com, www.newbalance.com, and at select retailers worldwide. The Danner x New Balance Made US 995 will sell at a set price of $280.00 and the Danner x New Balance Mountain Light Pioneer boot will retail for $400.00.